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The
main advantages of this
service are:
- Results are obtained from
real data;
- The Sales department of
the customer that ordered
the survey can analyze the
results, highlighting their
real sales potential and
new sales strategies for
the retailers.
Methodology:
The amount of shops included
in the sample and the service
coverage period are defined
so that the tested hypothesis
is presented to the customers,
using the same circumstances,
for the same period of time
and at all the shops included
in the sample, on a rotating
basis.
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